Conference Room Graphics, Um...(.com)

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Conference Room Graphics, Um...(.com)

SWEAGA-barewalls.png

So SWEAGA’s been tackling graphics projects for our amazing customers for 3-1/2 years now, and one of our biggest sellers continues to be Conference Room Graphics. So we just went ahead and bought the URL! That’s right. SWEAGA is now the proud proprietor of www.conferenceroomgraphics.com

We’ve conceived, created, commissioned, curated, collated (yeah, we still print binders), and covered over 200 conference rooms with graphics, murals, art prints and other manner of wall hangings in just a few short years. Office dwellers are loving it.

As cool as it is to have such a fundamental URL, we want to keep it simple and catchy. SWEAGA CRGs will be the running nomenclature. If you have some bare walls that need covering, let us know.

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Californi-curation

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Californi-curation

We recently had the honor of designing environmental graphics for LinkedIn's office in Carpinteria; LinkedIn Learning, formerly Lynda.com. The space houses live-action recording studios for visiting authors from all over the world who comeshare their knowledge, to be shared on the LinkedIn platform.

Our design theme was a mixture of California surfing and Hollywood-style film studio.This was an exciting assignment, because I personally have been inspired by waves and surf art for many years now and already had a deep layer of artistic inspiration. There are also several oceanic artist who have been inspiring me over the years. It was a joy to reach out to some of these phenomenal artists by curating limited prints for the Author green rooms.

Featured artists are Erik Abel, Jay Alders, Aubrey Rose Falk, Matt Beard, Spencer Reynolds and Dave "Nelly" Nelson. Enjoy these beautiful images and please take some time toexplore their art further.

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Okta Aura

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Okta Aura

We've been busy creating a lot of cool environmental graphics for Okta's headquarters in San Francisco. They deployed an extensive rebrand at the end of 2015 and we had the pleasure of developing the initial space branding as they opened 634 2nd St.

They also created a very unique lounge space, dubbed with the name Aura to celebrate the new brand and office. We got more exploratory and artsy with the wall decor for this space. We threw in some neon, an original illustration of an owl holding the city under its wing to encircle the pingpong players. The "Builder & Owner" mentality of the Okta culture was clearly represented when we found these rad, pop-culture, iconic patent drawings to adorn the walls. It was icing on the cake of a cool little space that really came together.

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We're On A Mission

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We're On A Mission

We love Mission Statements, Values, Cultural Philosophies, anything that celebrates you being you as a company, organization, or individual. We love satire, plays-on-words, double-meanings and things that make you stop and think and give you some delight and inspiration as you walk through your day.

That's why we're not really writing a mission statement of our own. We're just going to make statements about how important it is to bring our customer's Mission to life. Just like these tortillas here. They're kinda yummy by themselves, but once they do their job of rolling up a bunch of other yummy goodness, that's when the real magic happens. That's how we think about you. We take all the yummy goodness of your brand, your goals, dreams, culture, values, and things you think are cool and we cook 'em up (with some of our own secret ingredients) and roll out delicious displays on your walls.

Here at SWEAGA our Mission is simple... we're on one.

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Betty Willis

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Betty Willis

It's cool to get recognition for your design. Even appreciation is great. But every now and then something you design has the potential for reaching pop culture super-stardom. That's what happened to Betty Willis when she designed the "Welcome to Las Vegas" sign on Las Vegas Boulevard in 1959. Since then the sign has been featured, photoed, reproduced, mimicked, spoofed and put on every piece of souvenir swag available.

Betty passed away earlier this year, and we wanted to acknowledge her and point out the cultural potential that exists in bold statements of sign and art design. Betty's design influence goes beyond this one sign. She is credited with being a major influence of the neon and illuminated sign mystique that Las Vegas became known for.

Drive Carefully, and Come Back Soon, Betty.

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LinkedIn's Mission

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LinkedIn's Mission

When I started working for LinkedIn in 2010 they made a promise that my role there would allow me to transform my career, the company, and ultimately the world. Five years later it looks like I'm on track with that plan.

While with the company I grew from designing office maps, signs for teams, t-shirts for events and initiatives, to developing a global program for the way branding, art, graphics and signage is incorporated into our offices. My career and the company transformed together.

I decided to pack up what I learned at LinkedIn last Fall and start my own environmental graphics company to see if I can make good on LinkedIn's third offer of changing the world.

While working at LinkedIn we were focused on the organization's mission, vision and values and how to display that information in creative ways to our visitors and employees.

Sharing the details of LinkedIn's vision to create The Economic Graph was no easy task. Working closely with the internal brand & marketing teams to display that vision in an immersive and easy-to-understand way was the goal. We gathered various icons, photos, symbols and copy from various campaigns around the graph and married them together to create one cohesive display with several layers of content and information. The end result was extremely well received. 

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